cision
Research Report
2021 State of the Press Release
Every Press Release
Tells a Story, Doesn't
It? Find Out What We
Learned When We
Analyzed More than
100,000
Incorrect information? Clear the
form
Comms professionals know the press release
Company
Email;*
is a strong tool to help spread their message,
but that strength lies in knowing what it
takes to craft
compelling press release that
grabs attention and incites action
For our
First
Last
2021 State of the Press Release report,
we
Name;*
Name;*
analyzed more than 10O,000 press releases
and spoke to some industry pros to
Phone
understand how press releases fit into their
Number;*
larger PR strategy We also found some
patterns PR pros should stick to when
sending releases and some they should break
Job_
Job-
to stand out from the crowd:
How does your press release strategy
compare? Get this report to find out. You'Il
therel @What led you to stop
also
answers to such questions as:
by today?
Which words do the most viewed press
Cision may use your cetails
contactyou
releases have in common?
with you marketing communications
(newsletters  wvebinar invitations event
Frluncy
Temte
How do multimedia assets impact
invitations; prcduct information and
Co:
Hey '
get