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Research Report
2021 State of the Press Release
Every Press Release Tells a Story, Doesn't
It? Find Out What We Learned When We
Analyzed More than 100,000
Comms professionals know the press release is a strong tool to help
spread their message; but that strength lies in knowing what it
therel LWhat led you to stop
takes to craft a compelling press release that grabs attention and
Incorrect information? Clear the form:
by today?
incites action: For our 2021 State ofthe Press Release report; we
analyzed more than 100,000 press releases and spoke to some
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