Your Online Choices
to online behavioural
advertising
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Austria
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Bulgaria
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edaa for Internet Users
Germany
Welcome
online behavioural advertising and online
Greece
privacy.
Hungary
On this website you'Il find infommation about how behavioural
Ireland
advertising workS, turther information about cookies and the
steps you can take
protect your privacy 0n the internet:
Iceland
This website
written and tunded by the intemet advertising
Italy
industry and supports
pan-European industT} initiative
Latvia
enhance transparencim
and control for online behavioural
Liechtenstein
advertising: See here for further details_
Lithuania
edaa for Companies
Luxembourg
(French)
The Programme
self-regulatory initiative aimed
foster
Malta
tansparency in the online advertising environment tor all,
Netherlands
through delivering consumer-facing information and control
solutions with regard t0 how data
used for interest based
Norway
advertising: These solutions are self-regulatory
nature and
Poland
cotterdono
industry best practice: They do not provide for
Portugal
infer legal compliance (including with GDPR) which businesses
Romania
themselves are
responsible for; and should not be seen
such,
Slovakia
though many companies may choose
adopt these self-
regulatory tools
broader ecology of statutory and
Slovenia
self-regulatory solutions The cross-industry self-regulatory
Spain
initiative was developed by leading European bodies
Sweden
introduce pan-European standards
enhance transparency and
Switzerland (French)
(German) / (Italian)
(Romansh)
control over data used tor interest based advertising: This
type
advertising increasingly helps
suppon
the cost of
Turkey
providing content free
the point of access
consumers
and
United Kingdom
guide -
guide
pant .