CISION
Research Report
2021 State of the Press Release
Every Press Release
Tells a Story; Doesn t
It? Find Out What We
Cision Bot
Learned When We
JODAY 5.39AM
Analyzed More than
Cision Bot
100,000
Hey therei LWhat led you to stop
by tocay?
Comms professionals know the press release
Connect with an expert
isa strong tool to help spread their message;
but that strength lies in knowing what it
Cision Bot
takes to craft a compelling press release that
What topic are you looking to
attention and incites action For our
5.39
discuss?
2021 State of the
Release report
we
analyzed more than I0O,0OO press releases
and spoke to some industry prosto
Product Capabilities
understand how press releases fit into their
Schedule
Demo
larger PR strategy We also found some
patterns PR pros should stick to when
Priclng
Support
sending releases and some they should break
to stand out from the crowd
our Policy
How does your press release strategy
compare? Get this report to find out You'l
YES;
am ready to send my
also
answers to such questionsas:
release within 48 hours;
Which words do the most viewed press
Cision may use your Cetailsto contactYcu
releases have in common?
with ycu marketing communications
(newsletters; wecinar invitations event
Ftivacy
Temin
How do multimedia assets impact
invitations; prcduct information and
grabs .
press
View
get