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Pesearch Report
2021 State of the Press Release
Every Press Release Tells a Story: Doesn"t It?
Find Out What We Learned When We
Analyzed More than 100,000
Comms professionals know the press release isa strongtoolto help spread
their message; but that strength lies in knowing what it takes to craft a
Incorrect informatien: Clear the form:
compelling press release that grabs attention and incites action For cur
2021 State cfthe Press Release report; we analyzed more than IOO,CCC press
releasesand spoke to some irdustry pros to understand how press releases
Email:"
Company:*
fit into their larger PR strategy We also found some patterns PR pros
should stick to when sending releases and some
should break to stand
out from the crowd
First Name:
Last Name:t
How doesyour press release strategy corpare? Get this report to find out
Youllalso get answers to such questionsas:
Phone Number:
Country:*
Which words co the mosi viewed press releases have in common?
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How do multimedia assets impact engagement with press release content?
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How have press outreach
evels changed since the start ofthe pandemic?
Job Role:*
Job Title:*
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