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Welcome
ScorecardResearch;
service of Full Circle Studies; Inc:
is part of the Comscore, Inc: market research community;
leading global market research effort that studies and reports on
Internet trends and behavior ScorecardResearch conducts research by collecting Internet web browsing data and then uses that data to help show how people use the Internet; what
they like about it and what they don"t
ScorecardResearch collects data through from two main sources: surveys ard web tagging: For our surveys,we invite people on the Internet to provide US with anonymous
demographic and Internet usage information that we can use t0 refine our reporting: These surveys are always voluntary; and are never used to collect personal information: For web
tagging, participating websites agree
deploy
special code throughout their sites. Again
personally identifiable information is ever transmitted by, or linked tO, the web tags:
Learn more about ScorecardResearch and our market research programs_
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