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ScorecardResearch;
sevlce of Full Circle Studles, Inc
Is part of the Comscore; Inc_ market research comimunity; a leading global market research effort that studies and reports on
Internet trends and behavior ScorecardResearch conducts research by collecting Internet web browsing data and then uses thaf data to help show how people use the Internet, what
they Ilke about it_and what they dont
ScorecardResearch collects data through from two main sources: surveys and web tagging: For our surveys, we invite people on the Internet t0 provide US with anonymous
demographic and Internet usage information that we can use t0 refine our reporting: These surveys are always voluntary; and are never used t0 collect personal information. For web
tagging, participating websites agree t0 deploy & special code throughout their sites, Again, no personally identiflable information Is ever
transmitted by, Or linked tO, the web tags_
Learn more about ScorecardResearch and our market research programs
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